The Amsterdam Fashion Institute (AMFI), Circle Economy and Fashion for Good have announced that they will form a partnership to evolve the current AMFI MA Fashion Enterprise Creation (MA FEC), launched in 2016, into the world's first master's degree focused on circular fashion entrepreneurship.
The MA FEC programme aims to inspire and equip fashion entrepreneurs and intrapreneurs with the skills to build purpose-driven fashion businesses with a societal, cultural or environmental mission at their core. This master shall build on the core belief that profound change is needed in fashion education in order to safeguard the long-term future of the fashion industry. Leslie Holden, Head of design and of the Master of Fashion Enterprise explains:“Fashion is one of the most polluting industries on earth and this is neither sustainable nor acceptable. At the same time, it’s also one of the most creative, lucrative and engaging industries. Therein lies fashion’s unique responsibility and opportunity. We need to rethink how we create, design, produce, sell and use clothing, so that the industry can be a force for good and act respectfully to the world.”The Amsterdam Fashion Institute (AMFI) is the largest fashion institute in the Netherlands and has an international reputation for sustainability. The AMFI 'Reality School' concept drives innovation within all their programmes to accommodate and respond rapidly to industry challenges and collaborate to bring change. It is for this reason, that AMFI has begun to integrate the circular economy strategy in the foundations of its Reality School. To emphasize this commitment, the Master in Fashion Enterprise Creation has been chosen by AMFI as the ideal platform to challenge the industry norms. Partnering and collaborating with industry specialists, Fashion for Good and Circle Economy, is at the heart of the success and together they can build for a better future.
"Education can no longer shy away from the vast and damaging impact that the fashion industry has and must equip the next generation of fashion professionals with the values, perspectives, knowledge (and audacity!) needed to mend this ship we have set sail on, or to build a smarter, vehicle for change. The AMFI Masters aims to do just that - and Circle Economy are honoured and excited to be part of this crucial development”
Gwen Cunningham, lead of the Circle Economy textiles team
Together, the partners aim to bring together a multi-disciplinary and international class of students, who all share in the pursuit of re-designing the fashion industry and becoming a global force for good. The programme will provide students with a strong foundation in business research, practical entrepreneurial skills, and training in all the essential components needed to develop innovative fashion concepts. This multidisciplinary focus will enable students to turn their dream - of playing a positive role in changing the fashion industry - into a reality.
About the Amsterdam Fashion InstituteThe Amsterdam Fashion Institute is the largest fashion institute in the Netherlands, teaching on all aspects of the fashion chain. Students can choose from 3 Bachelor programmes: Fashion & Design, Fashion & Management or Fashion & Branding. In addition, AMFI provides a two-year Master in Fashion Enterprise Creation. In this fast-moving industry, where fashion is in perpetual change, AMFI provides guidance and expertise in establishing more sustainable fashion brands using a ‘Reality School’ concept. Together, a group of highly skilled educators and industry professionals, guide these aspiring fashion professionals in developing skills and aptitudes that can be a force for good in the fashion world. For further information contact: Leslie Holden at l.t.holden@hva.nl
[hr]
